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February 19, 2018

Marketing Tips Property Management Property News

Confucius said, ‘Be not ashamed of mistakes and thus make them crimes.’ I knew a landlord whose sole focus was on scrooging as much money as he could. He rarely spent money on maintaining his property, and at the end of each lease the tenant would always leave. But his main objective was to save […]

22 Days on Market; 22,114 Views; 11 Registered Bidders!!

March 23, 2016

Library Marketing Tips Selling Tips

No surprise… SOLD!! How was this possible? We’ll get to that in a moment. First the back story. When it came time to selling 63 Fletcher Parade, Bardon, a small post war housing commission home that had undergone substantial renovations, the developers had maxed out their cheque books leaving little for marketing costs. Enter H […]

Bring In The Buyers With ‘The LOVE Price’ 5 Step Strategy

January 19, 2016

Library Marketing Tips Negotiation Tips Selling Tips

  Real estate thought-leader Peter Hutton has released a book that shows how to bring in buyers so you can sell your apartment for more, sooner. Peter was over the cookie-cutter marketing and sales strategies that most agencies utilise, especially for impeccably made apartments at the luxury end of the market. “I haven’t held back […]

30 Tips For Selling Your Home For 'The LOVE Price'

July 14, 2015

Library Marketing Tips Selling Tips

Here are 30 Tips for Selling Your Home so you can get ‘The LOVE Price’…

Home Selling Tips: 4BC Radio's Kevin Turner Interviews Peter Hutton About 'The LOVE Price'

July 6, 2015

Company News Library Marketing Tips Negotiation Tips Selling Tips

In this edition of HOME SELLING TIPS, guru real estate commentator, Kevin Turner of 4BC Radio interviews Peter Hutton about his new book, ‘The LOVE Price’.

Real estate marketing – capturing the WOW factor

May 26, 2015

Feature Article Library Marketing Tips Selling Tips

Most agents think photographing a property is about providing information. That’s why most photos you see of property looks the same. They’re flat. Boring. Two dimensional. Sure, long shots and wide angle shots help you understand the property, but close-ups can be just as effective in selling the ‘WOW’ factor of your home. It’s about sharing a feeling. […]

The power of story to sell real estate

May 26, 2015

Feature Article Library Marketing Tips Selling Tips

In a very cool experiment designed to prove the power of story in increasing an object’s worth, a journalist and a writer bought up numerous thrift store items, and with the help of over 200 contributing writers, created short stories for each item.