“Boutique, owner occupier developments should never be sold through channels or big sales teams.”
Channel sales are for investment stock. Big teams aren’t much better at it either. You know that.
Boutique project marketing of owner occupier developments is about trust. Relationship building. Expert knowledge.
Highly-respected in the industry for their creative and innovative approach to selling real estate, Peter Hutton and Ryan Leddicoat are trusted Inner-City Brisbane Project Marketers of boutique, owner-occupier developments.
In their words . . .
Establishing trust with the buyer is crucial in selling off-the-plan, owner occupier product. That comes from:
- Having personal involvement in the development from the early stages
- Advising on market and design trends
- Establishing who is your best buyer and what do they want, identifying their ‘hot’ button
- Tailoring a unique Pre-Launch Strategy for a quick start to sales
- Being responsive, adaptive and on-point price-wise
- Pioneering the development of marketing collateral to differentiate our client’s product in a sea of sameness
- Tapping into a REAL database of geniune owner occupier buyers
With a combined depth of knowledge spanning 36 years waiting to be used to your advantage; developers with a niche in owner-occupier apartments and townhouses would be wise to talk to Peter & Ryan.
H & H’s luxurydownsizers.com.au is our unique lead generation site. Luxury Downsizers is the first Brisbane based VIP, invite only, Preview Service for off-the-plan buyers specifically looking to downsize into a penthouse, apartment, townhouse or small lot home. We’re building leads for your next project, now!
Call Peter Hutton on 0488 018 170 or Ryan Leddicoat on 0422 132 222 for a discreet chat about your boutique project.